Audience and offer review
Clarify priority customer groups, buying questions and the services you want to grow. Identify where the current message leaves gaps or makes the offer difficult to understand.
Red Brass Advertising / Dubai
Decide who you need to reach, what to say and what to do first.
Dubai based. English-language briefs from the UAE, UK and beyond.
01 / The starting point
Marketing becomes difficult to manage when every channel has its own priorities. Social content, advertising, the website and sales material may all be active without supporting the same commercial goal. Red Brass helps service businesses connect those activities through a practical marketing plan.
You may need to explain a complex service, enter a market or give the sales team stronger support. Those are different problems. We start with the business requirement and the buyer, then identify the messages, channels and materials that deserve attention first.
Tell us where you are nowDecide who you need to reach, what to say and what to do first.
02 / The scope
Build the scope around the work your business needs. Deliverables and responsibilities are agreed before we begin.
Clarify priority customer groups, buying questions and the services you want to grow. Identify where the current message leaves gaps or makes the offer difficult to understand.
Decide how the website, organic content, paid media and sales collateral should contribute. Match the plan to the budget, available inputs and delivery capacity.
Translate the direction into agreed activities, responsibilities and review points. Define which signals will show progress and where sales feedback is needed.
03 / The approach
A useful plan should guide what your team creates and what it chooses not to prioritise yet. We can connect the agreed direction to website design, social media, advertising and creative delivery. Each service is scoped around the work needed, rather than assuming every business needs the same package.
Discuss your priorities04 / Before we start
Still have a question? Include it in your brief.
Yes. A strategy project can be scoped separately from ongoing delivery. The brief should specify the decisions and outputs your team needs.
Yes. We can scope support around the areas where your team needs additional input or delivery capacity, with clear responsibilities and approvals.
Yes. We can consider the UAE, UK, Ireland and other English-language markets relevant to your business. Audience needs, local context, budget and service availability should guide market priorities.
Let's talk
Tell us about your business, the buyers you want to reach and the support you need. Share your website or current materials so we can understand the starting point.
We review your brief and discuss the requirements before agreeing the scope.
238, Emarat Atrium Building
Sheikh Zayed Road, Dubai, UAE
If the form does not load, email info@redbrassadvertising.com or call +971 56 395 1053.